In this episode of the Exchange Mark and Todd sit down with Trevor Corlett and Josiah DeBoer from Madcap Coffee at the SCA Expo in Houston. They discuss the launch of their new podcast, The Proper Cap, and explore themes of community, hospitality, and the coffee industry. The conversation highlights the importance of diversifying coffee discussions, learning from other industries, and creating a welcoming environment for customers. The episode also touches on the challenges faced in the coffee business and the value of storytelling in connecting with audiences.

Episode Notes

• The Proper Cap on Apple

• 00:00 Welcome to the Coffee Business Lounge
• 02:55 Introducing The Proper Cap Podcast
• 04:32 The Vision Behind The Proper Cap
• 08:26 The Exchange Podcast Journey
• 12:48 Navigating Challenges in the Coffee Industry
• 18:32 Teasing Future Episodes and Guests
• 25:34 The Espresso Experience: Crafting Perfection
• 28:05 Exploring Coffee Options: Tradition vs. Innovation
• 31:57 The Podcast Journey: Embracing Imperfection
• 34:51 Building Relationships: The Heart of the Coffee Industry
• 40:15 Inspiration and Community: Creating Meaningful Connections

• Explore More of The Exchange