In this episode Mark Inman and Todd Mackey discuss the current state of coffee prices, exploring the factors influencing the market, including climate change, supply and demand dynamics, and the financial challenges faced by roasters. They emphasize the importance of adapting to these changes, raising prices strategically, and understanding consumer behavior in response to fluctuating costs.

Episode Notes

• 00:00 Welcome Back: Coffee Prices in Focus
• 02:57 Market Dynamics: Understanding Current Coffee Prices
• 06:12 The Impact of Climate Change on Coffee Production
• 09:04 Supply and Demand: The Future of Coffee Pricing
• 11:53 Raising Prices: Strategies for Roasters
• 15:11 Navigating Financial Challenges in the Coffee Industry
• 17:57 Consumer Behavior: Adapting to Price Changes
• 21:06 The Role of Technology in Coffee Production
• 23:52 The Future of Coffee: Sustainability and Adaptation
• 27:09 Conclusion: Embracing Change in the Coffee Market

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